In the evolving landscape of New York cannabis, where authenticity meets innovation, urbanXtracts has emerged as a defining force. Under the leadership of Eran Sherin, the company has transformed a former prison complex in Warwick into something unprecedented: a complete cannabis ecosystem that’s raising the bar for quality and sustainability in the Hudson Valley.
The approach is comprehensive but focused. Four integrated departments operate with remarkable efficiency – cultivation, extraction, manufacturing, and distribution. Each plays a crucial role in their supply chain infrastructure from seed to end products for wholesale. The nursery maintains genetics and grows premium flower, while various methods of extraction yield premier results.
“We at urbanXtracts are specifically focused on premium extracts and premium products. We’re always developing new genetics and searching for what’s next. Right now especially, we’re hunting for innovative strains,” Sherin notes, highlighting the company’s dedication to quality. UrbanXtracts’ manufacturing side has flourished through strategic partnerships. Their distribution department services a growing network of dispensaries across the region, while their facility represents a bold step forward in sustainable cannabis production. The goal: proving that environmental responsibility and operational efficiency can work hand in hand.
The innovative greenhouse design utilizes sophisticated geothermal heating, rainwater recycling, and underground thermal storage. “The entire greenhouse is underground, with the exception of the south-facing wall,” Sherin notes, explaining how this maximizes geothermal benefits while minimizing energy costs. He explains, “During the day, we circulate water through the lights that warm up the water. We store the water underground in tanks. We pump it through the system when it gets cold at night.” All buildings collect rainwater that goes through an RO filtering process before being used for irrigation. They run five cycles yearly with an efficient 14-week system (eight weeks in canopy and continuous cycling through the nursery).
They understand that quality depends on people, so urbanXtracts has implemented an employee stock option plan to create a culture of ownership and excellence. “You make them part of the organization…give them responsibility and an opportunity to learn,” Sherin explains. Combined with their systematic operations and high standards, this approach has enabled them to scale while maintaining consistent quality. Their relationship with the agricultural community in the Hudson Valley has evolved organically. As Sherin notes, many traditional farmers have experimented with cannabis, seeking new opportunities for cash crops. While some faced challenges with hemp, others have successfully transitioned into cannabis cultivation, finding their place in this new agricultural landscape.
“New York’s rollout is designed for mom-and-pop shops to be successful. It’s designed for small businesses to be successful… It’s not like in other states where 10 or 12 major companies rolled up and became dominant. Here you have many, many people enjoying the industry.”
UrbanXtracts stands out in the market with its thoughtful approach to brand curation. Working with ten carefully selected brands, from established names like Wana and Pax to emerging producers like the women-owned Issa Vibe, they’ve created a portfolio that reflects the diversity and quality of modern cannabis. Their regional influence shows as well, teaming with around 25 cultivators across New York State. A vast network has established them as an essential partner for both growers and brands looking to enter the Hudson Valley and NYC markets.
The company’s systematic approach has been crucial to its growth in such a rapidly expanding industry. “Right now we have over 200 dispensaries, but that’s just the beginning. We’re going to see hundreds more opening, and eventually we’ll reach a thousand across New York,” Sherin predicts, acknowledging that selective partnerships will be key to maintaining quality as the market expands. Looking ahead, Sherin’s vision for urbanXtracts reflects both ambition and responsibility. “We want to be a leader. An example of how to operate within the legal framework. And to do it successfully. And to uplift our staff and our brands and our customers.”
As New York’s cannabis market continues to mature, urbanXtracts stands as a model of what’s possible when vision meets execution. Their commitment to quality, sustainability, and community isn’t just good business – it will help to shape the future of cannabis in the Northeast.
From their groundbreaking facility to their thoughtful approach to partnerships, urbanXtracts represents the kind of operation that’s elevating cannabis culture while staying true to its roots. As the market evolves, their influence on New York’s cannabis landscape seems poised to rise.
