CULTIVATING CONNECTIONS

On May 14, 2025, Basilica Hudson hosts the sold-out Revelry Buyers’ Club, turning the historic venue into a hub for New York’s cannabis culture. More than a trade event, it’s where the state’s most forward-thinking brands and buyers meet, connect, and shape what’s next.

“Revelry is not just another cannabis event, it is a cultural movement and industry game changer,” says Lulu Tsui, Co-Founder and Chief Experience Officer at Revelry. “Buyers’ Club is the ultimate gathering for New York’s licensed operators, brands, and industry professionals to connect, collaborate, and shape the future of the New York cannabis market.”

Founded by Tsui and Jacobi Holland of On The Revel, the event has grown from humble beginnings in 2016 to become New York’s most inclusive cannabis event series. What began as small tech meetups has evolved into a vital institution in the state’s cannabis landscape, helping connect businesses and create a more collaborative industry.

This gathering isn’t your typical corporate trade show with fluorescent lighting and forgettable handshakes. Instead, picture this: a 19th-century reclaimed factory buzzing with energy, craft food trucks serving up local delicacies, and the scenic Hudson River providing a backdrop for what has become cannabis networking nirvana. It’s where business meets pleasure, where deals get done over conversations about terpene profiles rather than martini lunches.

THE GREEN NETWORK: BUSINESS WITH A BUZZ

The Revelry Buyers’ Club has established itself as New York’s premier B2B cannabis event, where retailers, brands, cultivators, processors, and industry leaders converge to shape the market’s future. Previous editions have drawn more than 3,000 attendees and 180+ exhibitors, creating an atmosphere that feels more like a reunion than a business conference.

“Our commitment to inclusivity and excellence means a thriving cannabis community that links local expertise with global ambition,” says Holland, Co-Founder at Revelry. “Buyers’ Club and Revelry Cannabis Festival are a testament to our vision—bring together influential industry players who form the backbone of New York cannabis and position our partners for unrivaled brand growth.”

What sets this event apart is its genuine reflection of New York’s diverse cannabis community. From legacy operators transitioning to the legal market to fresh entrepreneurs and established brands, Revelry creates level ground where everyone shares equal footing. It’s a space where the CEO of a multi-state operator might share a conversation with a small-batch craft cultivator from the Catskills, each learning from the other’s perspective.

HUDSON VALLEY: WHERE CANNABIS CULTURE BLOSSOMS

The choice of Basilica Hudson as venue isn’t just about aesthetics. The Hudson Valley has emerged as a critical player in New York’s cannabis landscape, with some of the state’s most innovative cultivation happening amid its rolling hills and fertile farmland.

“I’m excited to see Hudson host Revelry’s 2025 Buyers’ Club trade show—the event highlights our city’s growing prominence in New York’s cannabis industry and offers a unique chance to connect innovative businesses with our vibrant community,” said Kamal Johnson, Mayor of Hudson. “The team’s dedication to education, equity, and inclusivity resonates deeply with Hudson’s values, and we’re proud to welcome an event that strengthens our local economy while advancing the state’s cannabis landscape.”

The region’s rich agricultural history, bright sun, and moderate temperatures create ideal conditions for cannabis cultivation. Local growers have leveraged these natural advantages to produce some of New York’s most distinctive and high-quality cannabis products, establishing the Hudson Valley as a premier growing region.

Sustainable farming practices have taken root throughout the valley, with many cultivators implementing innovative growing techniques that minimize environmental impact while maximizing plant expression. From sophisticated climate control systems to organic growing methods, Hudson Valley cannabis farmers are pushing the boundaries of what’s possible.

The Hudson Valley location offers a perfect hybrid of upstate agricultural roots and downstate business acumen—much like the event itself bridges cultural celebration with serious commerce. As New York’s cannabis market matures, hitting impressive milestones including $1 billion in legal sales since the market opened (according to New York Office of Cannabis Management, April 2025), Revelry stands as both a celebration of achievement and a glimpse into the industry’s future.

MORE THAN JUST BUSINESS: THE CULTURAL EXPERIENCE

While the business connections form the backbone of Revelry, what gives the event its soul is the cultural celebration surrounding it. Previous editions have featured everything from live jazz performances to panel discussions with industry pioneers on topics ranging from cultivation techniques to retail strategy.

The show set the bar high last year—coolers stocked with hemp-infused THC drinks and water were strategically placed throughout the venue, keeping everyone refreshed while they explored. The outdoor consumption area created the perfect vibe, blending chill energy with serious business. It was this thoughtful attention to detail that transformed what could have been just another trade show into an immersive experience that honored cannabis culture while facilitating commerce.

The atmosphere at Basilica Hudson during Revelry can only be described as electric—a buzz not just from consumption but from collective excitement about the industry’s potential. Each corner of the historic venue becomes a hub for different conversations: cultivation techniques in one area, retail strategies in another, and passionate discussions about cannabinoid profiles somewhere in between.

Past Revelry events have featured not just cannabis brands, but food trucks, music, educational sessions, and community-building activities. The Hudson Valley edition continues this tradition, blending rural charm with cannabis innovation in a way that’s uniquely New York.

A COMMUNITY CULTIVATING THE FUTURE

What truly distinguishes Revelry is its commitment to equity and inclusivity in an industry still finding its footing. On The Revel has consistently positioned itself as an organization dedicated to democratizing information for those interested in the regulated cannabis space.

Their vision extends beyond profit margins and market share to building a cannabis industry that benefits communities previously harmed by prohibition. This approach has been especially meaningful in New York, where social equity has been a cornerstone of the state’s cannabis program from the beginning.

The organization’s Retailer Bootcamp, launched in 2023, has supported 50 entrepreneurs in navigating the complexities of license applications and business development—with several now participating in this year’s Revelry.

That commitment to community resonates throughout the event, creating an atmosphere where collaboration trumps competition. In a young industry facing regulatory hurdles and market uncertainty, this collective approach has proven vital to the survival and success of New York cannabis entrepreneurs.

WHY THIS WEEK’S EVENT IS UNMISSABLE

Whether you’re a dispensary owner seeking new products, a brand looking to expand distribution, or simply a cannabis professional wanting to stay at the forefront of industry developments, Revelry offers compounding value. The connections made here often lead to partnerships that define business trajectories for years to come.

“As a new cultivator and brand in New York, Skyworld is thrilled to exhibit at our first Revelry,” says Eric Steenstra, COO and founder of Skyworld. “It hasn’t even started yet and we’re already feeling the incredible energy and sense of community this gathering brings.”

There is much uncertainty in New York’s evolving cannabis landscape—from shifting regulations to mounting market pressures. But one thing is clear: Revelry has become an essential gathering point for the industry’s most passionate and forward-thinking players. It’s where strategy, innovation, and community converge to shape the future of cannabis in the Empire State.

EVENT DETAILS:

• What: Revelry Buyers’ Club
• When: May 14, 2025
• Where: Basilica Hudson, Hudson, NY
• Who: New York’s top cannabis retailers, brands, cultivators, processors, and industry leaders
• Price: $250 for Industry GA, Exhibitor, or Retailer Pass. Licensed NY dispensary owners/operators may qualify for free Buyers Passes.

For up-to-the-minute information and last-minute tickets, visit revelryny.com or follow @ontherevel on social media.